Twilight Zone
interdimensional travel Guide
The Twilight Zone seeks minds fascinated by the surreal and strange.
So we created a cryptic tourism campaign for fans of weird scavenger hunts and weirder shows.
TWILIGHT ZONE
Copywriter: Wes Rhodes
A material called Light Tape, a special tape that’s thinner than a credit card, will be placed behind the vinyl on the Come Here billboard. The tape is a solar-powered light source that gathers energy by day and shines through the vinyl by night. When darkness falls the travel billboard will reveal a different message.
HACK THE WORLD
Special doors unlock a glimpse into alternate realities built from Twilight Zone episodes. Scan to leave reality. What sounds like a misquoted Elton John song is actually an experiential ad. Tiny doors are placed in the wild. They’re coupled with QR codes that link to an AR game. The game turns your phone into a portal to Here.
TRAVEL KIT
The Interdimensional Travel Kit delivers swag suitable to survive a journey through the void, or even a middle seat in coach. Travel kits are sent to All Access CBS subscribers and one can be sent to friends or family to get them to subscribe as well.
travelgram
Get lost in otherworldly imagery. Look closely.
iNTERDIMENTIONALTRAVEL.COM
Trying to find your way? Aspiring travelers who put in their contact info will find that there are only arrivals.